Q: Hi Matt – welcome to Askablogr. Totally agree with your hope for a future of web apps that does more to create real (i.e. face-to-face) community. Interested to know if you’ve seen anything interesting along those lines (location-aware mobile apps are my personal bet on that front). Cheers!

Asked by Chris DeVore

A: Hi Chris,

1st – nice work on askablogr

 To be very honest I'm yet to come across applications that actually set out to achieve real world tangible experience. There are some wonderful examples of using the most basic of interactions to send users on a journey (e.g http://www.conversespellingbee.com/) that pulls together goal driven events (e.g. search) and branded web experiences.

It seems obvious (and perhaps everyone is overlooking the answer that's already there), but the simple model of ' i give input and its realized in the real world' is something that the likes of Threadless has been doing for some time with great success. 

FB's Friends Connect   gets me thinking … if you can turn this rich source of information into a channel for brand experience (sampling /events invitation) then users might be very happy to part with this level of information.

 Cheers

Matt.

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